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The Hague
arts & culture
campaign
Art direction
Graphic design
Short copy
Culture by the Sea is a multi-year citymarketing campaign to position The Hague as a leading city of arts & culture. An initiative of The Hague Marketing Bureau and the city's collaborating cultural institutions. The Projects devised the graphic concept where iconic works of art are 'nesteld' in the minds of visitors. During three years we designed bus shelters, advertisements, banners and many other campaign expressions with this theme.